Yvette Noel-Schure with the Grenada flag.
Schure Media Group
Grenadian trailblazing publicist Yvette Noel-Schure is now an executive producer at Tempo Network, the premiere Caribbean broadcast media domain that disseminates noteworthy lifestyles and cultural achievements from and about the region.
In her role she will work alongside founder and CEO Frederick A. Morton, Jr. in areas of recruitment of “executives, entertainers, athletes and creatives to highlight their journey from islands to boardrooms and from shores to the peak of success,” a press release stated.
Morton, a native of St. Croix, USVI, former MTV TV executive, chairman and founder of the Caribbean lifestyles television channel said he was elated to invite the Grenadian trailblazer into his enterprising medium because together they will be able to collaborate and provide relevant information to an underserved Caribbean population.
“It is an honor and a dream realized to add Yvette to our Tempo family,” Morton said, “she is the right person to help us expand our mission to tell compelling stories of Caribbean immigrants living their dreams.”
As an individual who has realized her dream, the celebrity public relations influencer returned the glowing endorsement saying: “I have admired his craft and his passion in telling Caribbean stories that resonate globally.”
“I am excited to contribute in the smallest way to a vision that is strong and a lens that Tempo uniquely magnifies.”
Reportedly, Noel-Schure accepted the challenge after Roc Nation harnessed her expertise to re-energize the career of Buju Banton, Jamaica’s controversial dancehall deejay.
“I am elated,” Noel-Schure said about the decision to unite with the talent popularly revered as The Gargamel.
Acclaimed in the music industry for enhancing the careers of singers Mariah Carey, Destinys Child, Jessica Simpson, Beyonce, Diana King, Prince, Nancy Wilson, Super Cat, Johnny Mathis, and others she has steadily diversified her repertoire representing super-achievers in jazz, hip-hop, pop, r&b, and reggae.
“I recently returned from Jamaica where Buju is working on an incredible album after successfully completing the Kenya, Africa leg of his ‘Long Walk To Freedom’ tour.
His fans are not going to be disappointed with the release. In fact, he will attract many more fans in his quest to positively impact on the genre.”
Allegedly in May, the 2020 compilation will deliver 10 songs representing the decade he was confined and another 10 dedicated to providing the year’s promise of ‘a clearer vision.’
While on the island, Noel-Schure enabled Banton’s access to media and in the process provided transparency to the setback he suffered as an inmate in US custody.
Although his recording career was stunted when he was convicted and incarcerated for conspiracy drug charges by the Federal government, after an absence of nearly a decade, the Gargamel is anxious to continue the path he was rewarded with a Grammy award and hailed by adoring fans.
Seemingly effortless from the sold-out performances he managed at every juncture in Caribbean venues along with demand in a few European cities and a stop in Kenya, Africa his return to the airwaves will likely instill a major impact on the music industry.
Assurances are that an alliance with Island/UK and collaboration with Noel-Schure may well be the prescription to ensure the dream.
Added to a busy schedule fueled by responsibilities related to Beyonce’s commitment to building water wells in Africa and her other projects, Noel-Schure’s role as a cultural ambassador for Grenada, her partnership with Schure Media Group and the myriad of duties she tackles as a wife and mother of three, the trailblazing Caribbean national also claims the title of lecturer to her long list of responsibilities.
For five years, she has travelled to Valencia, Spain where she shares her expertise with students attending the Berklee College of Music.
In addition, last year she was lauded during commencement ceremonies at St. Peter’s University in New Jersey with conference of an honorary doctorate degree.
“I was completely surprised and honored by the prestigious and unforgettable ceremony.”
That reaction repeated when on a trip last year to her home island to revisit some of the memorable institutions she recalled as a youth, Tempo cameras captured her arrival at Maurice Bishop International Airport.
As she deplaned, a steel band, floral bouquets and officials from the Spice Island livened the reception area to overwhelm the guest of honor and ambassador so much so she broke out with dance moves reminiscent of carnival revelry.
Perhaps it is that spontaneous response and a treasure trove of experience that will manifest when new talent emerges at Tempo.
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