Fremantle model Sarsha Chisholm is proud to be putting her country and culture in the spotlight as NAIDOC Week begins today.
The Indigenous beauty and daughter of former Fremantle Dockers player Scott Chisholm stars in Myer’s spring summer campaign launch, but behind her piercing green eyes is a shy woman who never imagined she would represent her people on the national stage.
“Young Aboriginal women are finally getting recognised in this industry and it’s so awesome to be able to be one of those young women,” she said.
“I hope I am a role model, especially for young Indigenous women. I try and share my culture as much as possible.”
The 20-year-old was part of an all-star West Australian cast working on Myer’s campaign — which hits stores tomorrow — including legendary photographer Russell James.
“As a model it was such an amazing experience to learn and work aside one of the best,” she said.
“He is so humble and down-to-earth.”
Despite having just a few years of professional modelling under her belt, Chisholm was named as Myer’s youth ambassador last year and has been signed for another two years.
“I love that I can express myself through fashion and represent women my age,” she said.
“I really want to set a positive example for young people.”
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