Tennis phenom Naomi Osaka has been announced as Louis Vuitton’s latest brand ambassador. She took to social media to make the announcement to her fans and the world.
Wow this is actually crazy. Honored to be @LouisVuitton newest House Ambassador.
Funny story : I first bought my mom a LV bag when I was 16 as a birthday present and it’s kinda been a tradition since. Do I call this a full circle moment? Yes ? pic.twitter.com/r2kV7OVNPy
— NaomiOsaka大坂なおみ (@naomiosaka) January 11, 2021
Louis Vuitton also debuted several photographs from the campaign on Twitter.
#NaomiOsaka for #LouisVuitton. Perfectly incarnating the Louis Vuitton woman, the tennis champion joins as new House Ambassador, making her debut in #NicolasGhesquiere’s upcoming #LVSS21 campaign. pic.twitter.com/l7eflkxDZp
— Louis Vuitton (@LouisVuitton) January 11, 2021
Multi-faceted, independent and modern. #LouisVuitton names #NaomiOsaka, one of the most explosive and influential tennis players of all-time, as new House Ambassador debuting in #NicolasGhesquiere’s #LVSS21 Campaign.
© @annieleibovitz for @voguemagazine pic.twitter.com/aVNXFTPkhB— Louis Vuitton (@LouisVuitton) January 11, 2021
Presenting #NaomiOsaka in #LVSS21. The tennis champion and new #LouisVuitton Ambassador was photographed by #NicolasGhesquiere for his upcoming campaign. “Aside from tennis, my most treasured passion is fashion; and there is no brand more iconic than Louis Vuitton.” – Naomi Osaka pic.twitter.com/78Kiedogvt
— Louis Vuitton (@LouisVuitton) January 11, 2021
Osaka is also on the current cover of Vogue magazine.
“Aside from tennis, my most treasured passion is fashion, and there is no brand more iconic than Louis Vuitton,” Osaka told Vogue. “It is such an honor to work with Nicolas—he’s a designer I admire so much and we share a mutual love of Japanese culture and style. To become a global brand ambassador is truly a dream come true for me.”
The designer Nicholas Ghesquière said: “Naomi is an exceptional woman who represents her generation and is also a role model for everyone. Her career and convictions are inspiring. I am in awe of Naomi, she stays true to herself and doesn’t compromise on her values.”
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